Marketwired Blog

shonali burke

  • The Changing Nature of Influencer Marketing

    The Changing Nature of Influencer Marketing

    Influencer marketing has been around since the beginning of public relations. The difference between then and now is that the

  • PR Rewired: Applying Neuroplasticity to PR in the Digital Age

    By Shonali Burke Do you know what “neuroplasticity” is? It’s essentially the brain’s ability to “rewire” itself by forming new

  • Ask the Expert: Q&A with Shonali Burke, part two on integrated communications and the hub-and-spoke approach

    This is Part 2 of a two-part Q&A with communications consultant Shonali Burke, ABC, principal of Shonali Burke Consulting and

  • Ask the Expert: Q&A with Shonali Burke, part one on social media and PR

    Award-winning communications consultant Shonali Burke, ABC, principal of Shonali Burke Consulting and adjunct faculty member at Johns Hopkins University, delivered