Marketwired Blog

marketing

  • The Free Advertising of the Food Holiday

    The Free Advertising of the Food Holiday

    [By Aaron Broverman] It’s summer and for most people that means longer days and warmer nights. But if you’re a

  • How to Market a Mundane Product or Service

    How to Market a Mundane Product or Service

    [By Aaron Broverman] Sometimes a mundane product or service sells itself. Sometimes the publicist hired to promote it can practically

  • 3 Steps to Efficient Content Creation that Amplifies Your Reach

    3 Steps to Efficient Content Creation that Amplifies Your Reach

    [By Kait Fowlie] The more fresh and relevant your content is, the more likely it is to be picked up

  • Does Good Social Media Mean Good PR?

    Does Good Social Media Mean Good PR?

    [By Jason Mollica] Over the years, the silos of public relations and marketing have broken down so much that we

  • Revisiting the Call to Action

    Revisiting the Call to Action

    [By Karen Geier] One of the most fundamental things about marketing writing is understanding the call to action. Understanding what

  • How to Optimize Your Marketing Message for Mobile Devices

    How to Optimize Your Marketing Message for Mobile Devices

    By Aaron Broverman According to 2014 statistics from the Pew Research Center, 90% of American adults own a cellphone, 58%

  • Save Money on Marketing without Sacrificing Quality

    Save Money on Marketing without Sacrificing Quality

    By Aaron Broverman Without a healthy marketing budget, it’s possible no one will know your company even exists. Problem is,

Featured Posts

How Your Brand Can Tap Desire

[By Karen Geier] You’ve seen desire in action. It’s the kids waiting in line for a waterslide. It’s people camping out ...

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6 Subscription-Worthy YouTube Channels for PR Pros

Whether you’re an aspiring PR pro or seasoned one, chances are you could use a quick hit of inspiration on ...

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Age-specific Marketing: Leveraging Demographics in a Digital Space

[By Karen Geier] We seem to only notice age-specific marketing when it’s either for the youth market or when it’s done ...

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How to Raise Visibility with an Online Newsroom

[By Kait Fowlie] The aim of an online newsroom is simple: you want to create one centralized place where the media ...

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