6 Subscription-Worthy YouTube Channels for PR Pros
Whether you’re an aspiring PR pro or seasoned one, chances are you could use a quick hit of inspiration on the job every now and again. The cure for a mental energy lag? Some new insights from a fresh perspective.
Enter: the branded YouTube channel.
These 6 professional channels stand out for their quality content, engaging delivery, and most important of all, their sheer helpfulness for PR insights and tips. Subscribe to these value-packed channels for a dose of PR motivation during your hectic days.
Emmy Award-winning media entrepreneur Natalie MacNeil offers a “weekly daily dose of soaring inspiration and practical advice for your business and life.” With videos like This Is Why You’re Not Getting Press and Do you Need Certification in Your Field? her channel holds many gems for professionals across the communications industry.
This multi-talented entrepreneur and internet personality is well-known for The #AskGaryVee Show, where he provides no-nonsense answers to questions about marketing, social media, entrepreneurship, and more. His personal channel goes deeper into his own topics of preference – always within the context of superior communication and branding on social media. But we’ll let him explain why you should subscribe to his channel.
If you haven’t heard – 2015 has been called “the year of video marketing,” which means if you haven’t thought about your brand’s YouTube presence yet, it’s time to get up to speed. Wedmore can help with that. His channel offers practical, actionable advice for creating YouTube videos and effective video marketing campaigns without spending a lot of time or money. Just getting started in video marketing? Get introduced with How to Make A Video That People Want to Watch.
Young PR Pros is an Ottawa-based weekly podcast for young (and young at heart) PR pros looking for new ways to advance their career. Hosts Kristine D’Arbelles and Julia Kent interview students, young professionals and influencers in the industry to get the best advice on nailing a job interview, portraying a personal brand on social media, and networking.
The YouTube home base of Gini Dietrich, founder and CEO of the Chicago-based integrated marketing and communications firm Arment Dietrich, this channel is a one-stop shop for all things PR and marketing. Dietrich and her team at Spin Sucks create videos that will help you navigate the PR world with grace and savvy, from how to deal with the age-old “can I pick your brain?” question to handling angry clients, so you can glide through to the toughest parts of the job.
This channel showcases video interviews conducted by TopRank Online Marketing with digital marketing professionals on topics ranging from Social Media to Influencer Marketing to Online Public Relations. An eclectic mix of influencer insights, this video selection is as entertaining as it is informative.