Marketwired Blog

From our Small Business Blog: How to market your business using the 4Ps

This week on our Small Business Blog we’ve got tips from marketing and branding experts on how to develop and grow your business.

Angelica Moreno, who has managed the well-known household brands Becel, Hellmann’s and Sensodyne, takes us through the 4Ps of marketing – the first in a series looking at how to correctly market your product.

Karen Geier, the co-founder of and  a digital marketing executive, walks us through the steps to establishing your brand’s identity.

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