Marketwired Blog

The Buzz behind the Games



The biggest amateur sporting event in the world is here! We can’t really called it by name thanks to the branding rules set out by the International Olympic Committee but you know what we’re talking about. We wanted to participate in our small way so the marketing team at Marketwire built this really cool dashboard so you can keep track of the buzz surrounding the Games.

We’re not keeping track of medals, what we’re doing is using Marketwire’s social media monitoring platforms, MAP and Heartbeat, to find out the true stories behind the games – what’s happening, what are the hot topics, who’s saying what? Where is it being said? What country is chatting the most?  That means the data is aggregated from global social media discussions.

We’re going to get really granular in the next two weeks. Feel free to suggest topics and use the information.

Related links:

Brilliant sporting event but safety still top of mind in London

The Social Olympics Ramp Up

 


Related posts:



Tags: , , , , ,

Featured Posts

The 7 Deadly Sins of Any PR Professional

By Aaron Broverman Please forgive us for getting a little biblical this month, but we wondered what those seven things were ...

Read More

Marketwired Teams Give Back to Their Communities

Marketwired employees believe in making a difference that extends beyond providing communication solutions for their clients. To give them time to devote ...

Read More

Does Good Social Media Mean Good PR?

[By Jason Mollica] Over the years, the silos of public relations and marketing have broken down so much that we now ...

Read More

Guiding PR Students for Success in Today’s World

By Jason Mollica At one point in our careers we were inexperienced at writing news releases, pitching the media, and understanding ...

Read More



Follow Me