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What’s in store for social media in 2011

Posted By Marketwired On January 10, 2011 @ 2:45 pm In IR/PR | 5 Comments

smmeasure logo [1]

#smmeasure chat #21 recap

Happy New Year! I hope everyone had an enjoyable and safe holiday. The first #smmeasure Twitter chat of 2011 was a reflection of 2010 and what’s in store for social media in 2011.  The topics that arose in 2010 proved to be great fodder for our #smmeasure chats and I can’t wait to see what’s to come in 2011.  Big thanks to my #smmeasure co-host Sheldon Levin @sysomos.  If you have any questions or topics, tweet @smmeasure [2] and we’ll be sure to cover it.  Follow the chat every week using Tweetchat [3].

If you weren’t able to join us this time around, here’s the full transcript [4], with a recap below:

Q1: What are your 2011 social media predictions? 
Q2:  What were some 2010 predictions that became true in 2010?

Unfortunately the transcript for questions one and two are not available due to a glitch during the chat.  For 2010 predictions, I recommend reading Social Media Examiner’s 30 social media predictions [5].

Q3:  What are some measurement resolutions you made for this year?

  • @Wedding_crasher:  “sm resolutions personal: interact irl (in real life) more often with sm peeps”  “Sm resolutions bus: to stay current, authentic and provide good info. (we’re just starting our SM campaign”
  • @AnthonyZanfini:  “get clients off the number of fans and followers as the most important thing”
  • @niecolec:  “Track my interactions more closely and see which relationships are most reciprocal. Identify tweeps that help my goals.”

Q4:  How will you teach others about understanding social media measurement?

  • @jgombita:  “Companies need to stop thinking about what THEY want from social media or it won’t work”
  • @40deuce:  “I’m hoping that this chat will grow and that will be one way I will help to teach others”

Q5:  Social media (measurement) mistakes you made last year you promised you won’t do again?

  • @MarkRice101:  “I lost more Twitter followers than I gained as my tweets were random and not always interesting.” 
  • @jgombita:  “I think the biggest mistake is making it obv. 2 participants on ur platforms that you R measuring them! Creepy.”
  • @heidicohen:  “Biggest mistake co made w/ #sm #metrics is NOT tracking”

Q6:  What are some topics you’d like #smmeasure to cover this year?

  • @kmullett:  “I think us professionals need to discuss more #SM expectations, management, and efficiencies. Clients need it.”
  • @Wedding_crasher:  “Sm in workplace, Sm policies, Sm crisis planning, SM and HR”
  • @KyBedard:  “How @Quora will become a serious player in social networking?”

If you have any questions or topics you’d like the #smmeasure community to discuss during the weekly chat, please comment or tweet @smmeasure. Thank you to everyone for making #smmeasure Twitter chat such a success in 2010.  Here’s to 2011!

Check back here every Friday for chat recaps and transcripts.  Join the Marketwire Facebook page [6] to get #smmeasure weekly topics. If you have any questions for the community, tweet @marketwire [7] or send me an email nshin[at]marketwire.com.  Keep track of all the #smmeasure chat recaps [8].

Join the #smmeasure LinkedIn Group [9] to connect with others interested in social media and measurement.  See you next week at 9:00 am PST, 11:00 am CST, 12:00 pm EST, 5:00 pm if you’re in London, and 3:00 am Friday if you’re in Melbourne.

See you next Thursday!

Nick


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3 ways to get started with content marketing
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Download a copy of our free Industry Insider Report on fast food
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May 16 Webinar: “There’s No Finish Line to Innovation”
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The Summer Vacation Dilemma
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Article printed from @Marketwired Blog: http://blog.marketwired.com

URL to article: http://blog.marketwired.com/2011/01/10/what%e2%80%99s-in-store-for-social-media-in-2011/

URLs in this post:

[1] Image: http://blog.marketwired.com/wp-content/uploads/2010/07/smmeasure-reflection2.jpg

[2] @smmeasure: http://www.twitter.com/smmeasure

[3] Tweetchat: http://www.tweetchat.com/room/smmeasure

[4] full transcript: http://wthashtag.com/transcript.php?page_id=16193&start_date=2011-01-06&end_date=2011-01-06&export_type=HTML

[5] 30 social media predictions: http://www.socialmediaexaminer.com/30-social-media-predictions-from-30-social-media-pros/

[6] Marketwire Facebook page: http://www.facebook.com/marketwire

[7] @marketwire: http://www.twitter.com/marketwire

[8] #smmeasure chat recaps: http://blog.marketwired.com/tag/smmeasure/

[9] #smmeasure LinkedIn Group: http://www.linkedin.com/groups?mostPopular=&gid=3258194

[10]

3 ways to get started with content marketing
: http://blog.marketwired.com/2012/01/24/3-ways-to-get-started-with-content-marketing/

[11]

Download a copy of our free Industry Insider Report on fast food
: http://blog.marketwired.com/2012/09/06/download-a-copy-of-our-free-industry-insider-report-on-fast-food/

[12]

May 16 Webinar: “There’s No Finish Line to Innovation”
: http://blog.marketwired.com/2013/05/14/may-16-webinar-theres-no-finish-line-to-innovation/

[13]

The Summer Vacation Dilemma
: http://blog.marketwired.com/2013/05/22/the-summer-vacation-dilemma/

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