Marketwired Blog

Highlights from ONA 2009, Day 2



After an eventful first day, Day 2 of the Online News Association’s annual conference opened with a bang as CEO/Founder Lisa Stone, BlogHer, talked about the evolution of “the mommy media.”  She spoke about the transformation of B2B and B2C marketing through blogging.

Some of the top sessions centered on hot-button topics, such as “Journalism for the Mobile Generation” with panelists like Benjamin Moss, director of mobile products, Associated Press.

Other sessions discussed the ethical considerations the media must take into account when using Facebook, LinkedIn and Twitter, and included tutorials on best practices when using SEO and SEM to reach your audiences. Take a look at J.D Lasica’s (founder, Socialmedia.biz) presentation on social media best practices.

My personal favorite was “The State of Global Innovation,” which brought to light the latest trends and advancements in online news abroad.

Overall, the conference was a huge success.  Our team was introduced to some of the top dogs at CBS Interactive, O Globo, YouTube, Twitter, Yahoo!, and Google.  Check out Evan Williams’ (founder, Twitter) keynote session:

We walked away with ideas that are invaluable to us as media professionals.  Additionally, we collected information we can share cross-departmentally that will ultimately shape us to be a better communications company.  A great opportunity to listen to knowledgeable speakers — visit the following link to see a list of speakers from ONA 2009.


Related posts:



Tags: , , , ,

Leave a Reply

Your email address will not be published. Required fields are marked

Featured Posts

How to Evolve with the 2016 PR Trends

[By Alex Hoag] As technology continues to demand change for all industries, it’s important to start your year off by planning ...

Read More

#CreativePR: Get Out of the Media-pitching Mindset

This is post 3 of our 5-part #CreativePR blog series. Stay tuned for posts 4 and 5, which will look further into ...

Read More

Nasdaq to Acquire Marketwired

Marketwired is pleased to announce our agreement to be acquired by Nasdaq. In this personal message, Marketwired President and CEO ...

Read More

#WPRF2016 Facebook Live Video: PR, Influencers and the Power of Relationships

[By Lisa Davis} Earlier this week, the World Public Relations Forum 2016 (#WPRF2016) wrapped up in Toronto taking with it some ...

Read More

PR 2020: What will it be like?

[By Jason Mollica] Victor Hugo once said that there is nothing like a dream to create the future. If you had ...

Read More



Follow Me

Public Relations Today